Halka Pheeka is what Urmila chose to name her rug. It simply means light and sober. The artisan has always preferred subtle colours to design her rugs as she feels that beauty lies in the calm and simplicity that the pastel shades represent. She has used hues of green, white and cream throughout the carpet. Her inspiration has been borrowed from the observations she makes as well as from the visuals she remembers from watching the television. The rug consists of designs of flowers, leaves, shakarparas and floor mats. Geometric designs are also in harmony with the other objects. A fort can also been seen in the rug, an inspiration she received from watching a television show. She strongly feels that the product she weaves is made with love and that is has the power to carry the feeling to whoever receives it.
Jaipur Living is a rug and textile furnishings company that has become an innovator in the design world, co-creating handmade rugs with designers and artisans. They believe that how they make their rugs and textiles is just as important as the items themselves. Led by president and CEO Asha Chaudhary, Jaipur Living has become one of the fastest-growing home furnishings companies in the United States. Asha has built on the social enterprise of her father N.K. Chaudhary, CEO of Jaipur Rugs, employs more than 40,000 artisans – 70% of them are women - in 700 Indian villages. They are given a livable wage, access to health care, and literacy and financial education. It was on this heritage of quality, design, and care for artisans that Jaipur Living was established.
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A sample size of this rug is available. If you order it and then subsequently buy a 5' x 8' or larger rug from the same collection, we will credit you for the full purchase price of the sample rug.
Please note: sample size rugs are not returnable.
Our Comparable Value (Comp. Value) prices are often suggested by our manufacturers and are based on the prices at which the same or similar items have been offered for sale elsewhere in the market, including by traditional full-price retailers or online.
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